August 29, 2013
Downers Grove, IL – The Illinois Tollway announced that State Farm will be the exclusive sponsor of the Highway Emergency Lane Patrol (H.E.L.P.) program that offers roadway assistance to customers in need. Through the sponsorship, Tollway H.E.L.P. trucks will now be seen on the road with an eye-catching new look - courtesy of State Farm.
August 30, 2012
Richmond, VA – Travelers Marketing and the Virginia DOT announced the launch of the Safety Rest Area "Safe Phone Zones" Sponsorship program with GEICO Insurance as the sponsor today. Sponsorship of the 43 Safety Rest Areas and Welcome Centers in Virginia includes highway signs that direct motorists to the rest area facilities where they can safely use their phones for calling, texting, surfing and accessing mobile apps.
November 21, 2011
Washington, D.C. – On November 15th, the United States Department of Transportation and the National Highway Safety Foundation awarded Travelers Marketing along with its public sector partners: Florida's Turnpike Enterprise, the Pennsylvania Turnpike Commission, Florida DOT, Tampa Hillsborough Expressway Authority, Georgia DOT, New York State DOT, Maryland State Highway Administration, Massachusetts DOT and the Kansas Turnpike, the 2011-2012 National Highway Safety Award for its Safety Patrol Sponsorship-Partnerships.
October 26, 2011
Hudson Valley, NY - Ever hear the term, "Hey, I got a bridge I can sell you?" Well, not it's true. The New York State Bridge Authority is selling ad space on the toll gates at its five bridge crossings in upstate New York.
October 13, 2011
Indianapolis, IN — The Indiana Department of Transportation (INDOT) announced Thursday that State Farm Insurance will be the exclusive sponsor of the Hoosier Helper freeway service patrol. The collaborative partnership is designed to create a long-term, supplemental funding source for the program, which is celebrating its 20th year of operation.
August 31, 2011
Richmond, VA - Two years ago, Virginia rest areas were being shuttered. Now they're getting a makeover, at no cost to the state.
August 30, 2011
Richmond, VA – Governor Bob McDonnell announced today that the Virginia Department of Transportation (VDOT) has awarded a contract to CRH Catering Co., Inc. to develop and manage a new program that will expand traveler services at the Commonwealth's 42 safety rest areas and welcome centers, and to generate additional revenue to offset rest area operating costs.
June 3, 2011
Annapolis, MD - The State Highway Administration truck coming to help you change a flat tire or provide enough gas to get to the next service station might be sponsored by insurance company State Farm. New signs are being placed around the state about the expanded SHA's emergency response patrols, paid for thanks to a three-year pilot program with State Farm.
March 22, 2011
When somthing big and black whacks my window, I move out of denial. I'd been running scenarios in my head for maybe a mile or so Friday afternoon: Wild winds knocking debris all over I-495 make the car handle oddly. The weird sound is coming from that guy over there in the high-speed lane. Jerk, Making all that noise. And now, on top of everything, it's starting to smell funny. Sheesh.
March 1, 2011
Highland, NY – When you pull up to a toll plaza on any of the five bridges operated by the New York State Bridge Authority, you will likely see advertising in the front windows of the booths.
February 19, 2011
Annapolis, MD - FedEx is a shipping company - except on football Sundays in Washington. Verizon is a communications company, unless professional hockey is being played at the home of the Capitals. Verizon competes with Comcast, unless you're talking about the home court of the University of Maryland Terrapins. Now, State Farm Insurance wants to be identified as a good Samaritan by drivers whose cars go kaput on Maryland highways.
February 16, 2011
Annapolis, MD - Maryland Transportation Secretary Beverley K. Swaim-Staley today announced a new partnership between the Maryland State Highway Administration (SHA) and State Farm Insurance to expand highway emergency response patrols in the state.
June 13, 2011
Richmond, VA – Companies are making bids that could have a positive impact on your summer road trip. In response to a March request by Gov. Bob McDonnell, five companies submitted proposals to invest in Virginia's highway rest areas.
May 27, 2011
KS - Last summer, Jennifer Weast got a flat tire on a busy stretch of the turnpike. "I was worried about getting rear ended. I was really afraid somebody was going to come up behind me 'cause I didn't know if I had pulled off far enough. It was scary," said Weast. She is one of thousands of stranded drivers who have benefited from the Turnpike's State Farm Safety Assist Program. It gives drivers help for free on the turnpike, by dialing *K-T-A or *5-8-2. The program lasts from Memorial Day until Labor Day.
July 12, 2010
Boston, MA - When Travelers Marketing launched in 1997, most public transportation agencies wre reluctant to cross the threshold into private-public partnerships and were disinterested in revenue-generating ideas that didn't come from tolls or taxes.
July 1, 2010
KS — Travelers Marketing forged a new partnership between the Kansas Turnpike and State Farm Insurance, for sponsorship of the Turnpike's motorist assistance patrol. This summer the newly named State Farm Safety Assist program will re-implement and expand the previous program that helps stranded motorists and makes Turnpike travel safer and easier.
April 16, 2010
Wellesley, MA - The Boston Business Journal has compiled its 2010 list of local Pacesetters, and Travelers Marketing is proud to be among the companies recognized for their growth over the past year.
January 21, 2010
South Shore, NY - Driving at 55 mph, cruising from Rt. 111 in Islip (exit 45) to Rt. 12 (exit 53) in Patchogue, George Simon, New York State Highway Emergency Local Patrol (HELP) truck driver, looks "for stranded motorists and watches for his frequent fliers."
December 21, 2009
Albany, New York- New York State Department of Transportation (NYSDOT) Acting Commissioner Stanley Gee today announced that State Farm Insurance will sponsor the Highway Emergency Local Patrol (HELP) traveler assistance service, beginning on January 1, 2010.
December 21, 2009
Albany, NY - James White has been driving a HELP truck for more than 2 years now. . . One of 99 patrolling New York's interstate highway system, stopping to help drivers in need.
September 4, 2009
Florida - The economy is awful. No news there. But every once in a while, amid the tax increases, the shrinking paychecks and the snaking unemployment lines polluting this recession, comes a smart public spending decision that benefits everyone.
August 31, 2009
Fort Lauderdale, FL – The Florida Department of Transportation (FDOT) District Four announced today that the road service patrol and incident management program – Road Rangers – will resume night and weekend patrols after funding was restored for the valuable program.
August 13, 2009
Atlanta, GA - This week, 22 signs announcing the Georgia Department of Transportation's Highway Emergency Response Operators (HERO) program were put up on highways around Atlanta.
June 8, 2009
Boston, MA - TNT, the cable TV channel created by Ted Turner, is picking up the tab for two hours of tollbooth fares for drivers coming into Boston this morning throguh the Tobin Memorial Bridge.
May 27, 2009
Atlanta, GA- Travelers Marketing has successfully completed the country's newest and largest Safety-Service Patrol Sponsorship/Partnership with the Georgia Department of Transportation (GDOT).
May 25, 2009
Atlanta, GA - State Farm Insurance Co. has signed a deal with the Georgia Department of Transportation to sponsor its Highway Emergency Response Operator, or HERO, units.
May 22, 2009
Atlanta, GA - Governor Sonny Perdue, Georgia transportation officials and the State Farm Insurance Co. today announced a new collaborative sponsorship designed to create a long-term, supplemental funding source for the Department's Highway Emergency Response Operator (HERO) program.
January 6, 2009
An advertising campaign promising to make drivers thin left wallets a little plumper Monday.
December 18, 2008
Fort Lauderdale - Three additional Road Ranger service vehicles are being added to the southeast Florida interstate highways as the result of a new sponsorship by State Farm Insurance, Florida transportation officials announced today at a news conference in Fort Lauderdale.
December 18, 2008
Fort Lauderdale, FL - Like a good neighbor, the Road Rangers are there. Starting today, they will be more of them roaming the interstates in Broward and Palm Beach counties thanks to State Farm.
September 5, 2008
Free Tolls during peak periods over Labor Day Weekend in Orlando, Philadelphia, Chicago and Atlanta Traffic flowed more smoothly over the Labor Day weekend, when TNT paid for tolls in four major markets and informed drivers to watch the network's debut primetime drama, Raising the Bar.